H.264
H.264 is a digital video image and high definition video compression codec to the MPEG-4 standard, developed by VCRG (Video Coding Experts Group) in partnership with MPEG (Moving Picture Experts Group), known also as AVC (Advanced Video Coding).
The H.264/AVC project has led to a quality video supply standard with a substantially lower bit rate (at a minimum of one half) than the previous standards, without increasing the complexity, so as to keep a reasonable design level with an enlarged resolution spectrum.